The most underrated ingredient to effective strategy is a nuanced understanding of people and the zeitgeist.
We combine multiple lenses to understand and take advantage of the world's transformations inside and outside our clients' businesses.
For international clients, we’re a pathway into the Brazilian and Latin American markets with deep expertise in translating local culture and data into global strategy.
For local clients, we offer a wider view of insights that goes beyond what people say, a deeper understanding of internal culture and support in deploying human centered strategies - see here about Insights as a Service.
Trust is the cornerstone of lasting, mutually beneficial relationships. Here’s some of the challenges our clients have trusted us to address.
We use the Hollywood model.
We understand and navigate potential concessions both internally and externally, going beyond mere diagnosis.
We treat each business issue as unique.
Processes optimized for quality, not volume.
Rodrigo dos Reis is a specialist in contextual and societal transformations and their effects on consumption, with over 20 years of experience. His extensive work across various industries provides him with a unique perspective on how cultural, social, and technological factors influence people's choices on a macro level.
His expertise spans qualitative and quantitative methodologies, secondary data analysis, cultural and trend analysis, future scenario planning, workshop facilitation, and the application of innovation frameworks.
Winner of the Global Qualitative Researcher 2020 award from QRCA
Very well evaluated speaker in open, paid and in-company events.
Have a speaking assignment in mind?
We often run local or regional stages of global studies for international clients - maybe we can help you!
