Challenge:
Improving the brand experience of passengers at major airports in Brazil
Assessing potential and understanding the nuances of three sectors in Latin America.
Mapping the main promotional mechanics for flights and travel globally and identifying those with the greatest future potential and cultural fit.
Mapping the key transformations in loyalty programs and identifying the directions with the greatest potential for the client's business.
Mapping potential future directions in communication, digital resources, and customer relationships within the utilities sector.
Mapping the main global trends in healthy eating and identifying those with the greatest potential for the local market.
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